Direct Mail Is Still In the Game_DOCUMENT Strategy
Jan. 12 2017
Direct mail in North America was severely impacted by the 2009 recession and slow economic recovery in its wake. USPS Standard (advertising) Mail declined at a CAGR of about -5.5% from 2006 to 2010. T
Customer Journey Map and CCM
Jan. 10 2017
As we begin 2017, many enterprises are under pressure to improve their customer experiences. It is becoming increasingly common for enterprises to use customer journey mapping tools to understand the touchpoints... View More
3 Ways to be a Digital Transformation Powerhouses
Jan. 9 2017
Digital transformation was one of the hottest buzzwords of 2016, whether it manifested itself through process automation or the proliferation of the Internet of things (IoT) in the workplace. As more enterprises... View More
Jan. 5 2017
GMC Software (GMC), the award-winning leader in Customer Communications Management (CCM), announced that it is listed as a Representative Vendor in Gartner’s September 2016 Market Guide... View More
datamap
Jan. 5 2017
As businesses today strive to develop a strong, secure framework for information governance, the first thing they must do is gain a comprehensive understanding of their existing information landscape and... View More
audit_EDM
Jan. 4 2017
As we close out another year in the electronic document management (EDM) world, I have a suggestion: Start the year with an audit of your EDM system. Why? Over the years, there have been many articles... View More
futureDocumentum
Jan. 3 2017
On September 12, 2016, OpenText announced that it would acquire Dell EMC’s Enterprise Content Division (ECD). ECD includes... View More
Jan. 3 2017
Xerox (NYSE: XRX) today announced it has completed the separation of Conduent Incorporated (NYSE: CNDT), creating two market-leading, publicly-traded companies. “Today is an historic day for Xerox.... View More
top10of2016
Jan. 2 2017
If 2016 taught us anything, it was, "Expect the unexpected," and the document and information management industry was no exception. It was a year of tectonic shifts in the technology landscape that redefined... View More
o365
Dec. 19 2016
For years, large information technology (IT) shops in Fortune 500 companies were distinctly averse to the idea of relinquishing custody of their data. With the abundance of cloud offerings and the profound... View More
analyticsprocess
Dec. 15 2016
Something to consider when discussing analytics for process automation and business insight is that information can be, and is being, captured from multiple sources, including social media, blogs, websites,... View More
trump_email
Dec. 14 2016
During his 2016 presidential campaign, President-elect Donald Trump largely focused on issues other than technology and information governance policies. Where in contrast, Barack Obama’s policies... View More
unstructureddata
Dec. 13 2016
In this age of hyperconnectivity, it’s not about if we have data but about how we use this data to drive business outcomes and intelligent decision-making. There’s a lot of discussion on the... View More
Dec. 9 2016
Prinova Corp., a leader in developing and delivering innovative software and services within the Customer Communications Management market, today announced its flagship Messagepoint customer message management... View More
AI
Dec. 8 2016
What major changes happening now will transform the document management landscape over the coming years? Over time, products improve through innovation, but it can be tough to understand which innovation... View More
tea
Dec. 6 2016
I’m a great fan of tea. It’s funny, because I can pay one cent for a basic black tea bag, 20 cents for a bag in a fancy package, or four dollars for a cup of tea from the local coffee store.... View More
Dec. 5 2016
Buyers Laboratory, LLC (BLI) has announced a new milestone in its acquisition of InfoTrends: a new corporate brand identity. Buyers Lab and InfoTrends have come together to form Keypoint Intelligence,... View More
ExceptionalCX
Dec. 5 2016
US companies spend millions of dollars each year developing the best strategies and tactics to reach their target audience and increase sales. In fact, a survey on chief marketing officers (CMOs) found... View More
Dec. 2 2016
Lexmark International, Inc. announced the successful completion of the acquisition by a consortium of investors (Consortium) led by Apex Technology Co., Ltd. (Apex) and PAG Asia Capital (PAG). Under the... View More
memories
Dec. 2 2016
We classify documents as we classify our memories. For documents, we use categories like "Type of Document" (e.g., invoice, bank statement, contract, video presentation, etc.), "Date of Document," "Number... View More
  • A seismic wave is rumbling through the workplace with AI and automation actively transforming employee productivity and reshaping operations
  • The potential of generative AI to positively impact how we work and live is massive
  • You may wonder why an old content management guy is writing about generative AI and LLMs
  • Generative AI (GenAI) is set to revolutionize the Customer Communications Management (CCM) industry, driving profound changes in how businesses interact with their customers
  • Editor’s Note: This is part 2 of a 3-part series on AI in CCM. You can find part 1 in our Spring issue. Look for part 3 in the next issue