Russ Gould

Russ Gould is the Vice President of Global Product and Solutions Marketing at Kofax. He drives Kofax’s product strategy, tapping into decades of enterprise software, consulting, and technology marketing experience. His expertise shapes a powerful view on how business process management and RPA work together to create a smart enterprise approach to digital transformation.
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Aug. 16 2018
Process automation is experiencing a renaissance. It’s no longer a “nice to have” technology but a competitive necessity. It doesn’t matter what you call it these days, because...
  • In today’s complex and highly regulated customer communications management (CCM) landscape, organizations face a critical decision
  • In today's fast-paced world, effective customer communication is not just a business obligation — it's a crucial part of the customer experience
  • The rapid expansion of artificial intelligence (AI) has ushered in an era of unprecedented data collection, processing and utilization. While this has propelled innovation, efficiency and convenience
  • Across the globe, organizations are seeking to better cater to increasingly diverse customer populations. In the United States, for example, the number of non-English speakers has tripled over the las
  • A recent article on Chiefmartec asked an interesting question about automation in marketing: Is automation making things more efficient for the company or the customer? The example they gave is someth