David Stabel

David Stabel is a Director at InfoTrends, a division of Keypoint Intelligence. Within this role, he covers the customer communications market and is a frequent speaker at tradeshows, customer events, and industry conferences worldwide. Before joining InfoTrends, David worked as a director of software strategy and market analysis at Canon (former Océ). Earlier in his career, he held various other positions within Océ, ranging from business development, strategy consultancy and project management.


FinTech and CCM
Winter Digital Issue 2019
FinTech Is Changing Customer Communications
BY David Stabel
Jan. 14 2019
There was a time when banking institutions had a veritable monopoly on products, services, and the customer relationship. However, this influence has been weakening in recent years, as third-party financial...
OpenText Enterprise World 2018 - CCM Updates
July 2018
OpenText Enterprise World 2018: The Latest Customer Communications Updates
BY David Stabel
July 24 2018
During Enterprise World 2018, OpenText CEO Mark Barrenechea delivered the opening keynote address at their annual user conference to over 4,000 delegates. The theme of this year’s event was “Mundus...
Integrating Marketing and Transactional Communicat
November 2017
Integrating Marketing and Transactional Communications: Is This Still a Growing Strategy?
BY David Stabel|Pat Nolan
Nov. 30 2017
In two recent studies on the annual state of the transactional and marketing communications markets, respectively, we surveyed a total of 8,000 consumers and 1,200 enterprise professionals across North...
CX KPIs _Part 2
Spring Digital Issue 2017
These Are the Industry KPIs to Look For
BY David Stabel
April 6 2017
Focusing on customer experience (CX) has become the new normal for customer communication-intensive enterprises, such as banks, insurance providers, utilities, and others. This pivot toward improving CX...
mobilecomm
September 2016
The Adoption Wave of Mobile Communications
BY David Stabel
Sept. 28 2016
Ever since the Internet and email became available to consumers, enterprises are expected to provide digital access to business communications, dictated by customer demand. Yet, businesses are also incentivized...
830x539_David
April 2016
Data Analytics Close the Loop
BY David Stabel
April 21 2016
In his famous management book first published in 1954, The Practice of Management, Peter F. Drucker stated, “The goal of a business is to create and keep customers.” Today, more than 60 years...
personalizedvideo
December 2015
Personalized Video: A New Output Channel?
BY David Stabel
Dec. 2 2015
The next big thing in customer communications might well be personalized video. While the idea of videos that deliver content relevant to each customer’s situation and needs isn’t new, so far,...
KPI_small
July 2015
Measuring Customer Experience: Key Performance Indicators for Customer Communications Management
BY David Stabel
July 27 2015
Improving customer experience is a key priority for enterprises today. To improve something, you need to have the ability to measure it. Based on your objective, measurement methodologies for
  • A Tale of Two Revolutions
    By John Mancini
    You may wonder why an old content management guy is writing about generative AI and LLMs
  • Generative AI
    By Liz Stephen and Mia Papanicolaou
    Generative AI (GenAI) is set to revolutionize the Customer Communications Management (CCM) industry, driving profound changes in how businesses interact with their customers
  • What it Takes to be Effective with Gen AI
    By Atif Khan
    Editor’s Note: This is part 2 of a 3-part series on AI in CCM. You can find part 1 in our Spring issue. Look for part 3 in the next issue
  • Screenshot 2024-10-01 at 11.49.09 AM
    RPA and AI: Why Your Business Needs Both
    By Brian DeWyer
    Today, executives are excited about the promise of artificial intelligence (AI) to help their businesses grow and innovate, potentially transforming every part of work, delighting customers with new e
  • Screenshot 2024-10-01 at 11.11.34 AM
    Embark on a Journey to Next-Level Personalization
    By Stephanie Pieruccini
    Personalization is the core of what we do in CCM, and we do this on a scale that still requires specialized software that cannot be replaced by marketing or office editing tools. The number of persona