Scott Kendrick

Scott Kendrick has 20 years of experience in software product management, design, and marketing, working with shrink-wrap consumer applications to enterprise cloud solutions. Currently, Scott is the Vice President of Marketing at CallMiner. Scott holds a BScE in Civil Engineering from Queen’s University and is certified in Pragmatic Marketing and SCRUM.
830x539_Callminer
Summer Digital Issue 2018
Avoid These Social Media Fails: How Analytics Feed Consistent Messaging
BY Scott Kendrick
Aug. 21 2018
Today’s consumers aren’t satisfied with simply “liking” a brand or other simple exchanges on their social channels. They expect actual interaction from these companies. If they...
    CCM: In-House or Outsource?
    By Bryan Matlock
    In today’s complex and highly regulated customer communications management (CCM) landscape, organizations face a critical decision
  • quad
    Are Your CCM Systems Costing You More Than You Know?
    By Avi Greenfield
    In today's fast-paced world, effective customer communication is not just a business obligation — it's a crucial part of the customer experience
  • data
    Data Privacy & Sovereignty
    By Eric Riz
    The rapid expansion of artificial intelligence (AI) has ushered in an era of unprecedented data collection, processing and utilization. While this has propelled innovation, efficiency and convenience
  • AI
    AI Is Shaping the Future of Translation in Communications
    By Patrick Kehoe
    Across the globe, organizations are seeking to better cater to increasingly diverse customer populations. In the United States, for example, the number of non-English speakers has tripled over the las
  • balance
    Striking a Balance
    By Liz Stephen and Mia Papanicolaou
    A recent article on Chiefmartec asked an interesting question about automation in marketing: Is automation making things more efficient for the company or the customer? The example they gave is someth