Holly Muscolino

Holly Muscolino is the Group Vice President, Content Strategies and the Future of Work, responsible for research related to innovation and transformation in content solutions, including intelligent document processing, esignature, imaging and printing and other content workflow services at IDC. Ms. Muscolino’s core coverage also includes work transformation, technology & digital skills research, and the role of technology in driving the Future of Work.

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July 31 2023
In 2017, Gartner declared ECM as “dead” and began referencing content services platforms (CSPs) instead. But ECM wasn’t really gone, it was simply renamed, as vendor after vendor began...
IDC graphics for Document Strategy[2]
April 26 2022
Imagine that you walk into your corporate office in the morning, turn on your computer, log-in to your workspace, and it greets you and presents your next priority task for the day
IDC Automation Survey
Jan. 17 2019
By now, most organizations understand that embarking on a digital transformation journey is tantamount to their ability to compete in a changing and dynamic marketplace. At IDC, we expect the worldwide...
WorkFusion Blue Prism and Automation Anywhere
Sept. 14 2018
In July, we looked at the surging interest in robotic process automation (RPA) software and the evolving market of task automation in general, evidenced by the double-digit growth seen in this market....
RPA and Task Automation
July 31 2018
Robotic process automation (RPA) software is an important and evolving technology category that organizations should consider as part of an overall process transformation initiative. At IDC, we define...
Dropbox IPO
March 22 2018
Dropbox on February 23 officially unveiled its filing with Nasdaq to make an initial public offering (IPO) under the stock symbol DBX. The announcement ended one of the longest-running IPO sagas in the...
Measuring Content Management Maturity
Nov. 14 2017
Digital transformation initiatives are driving organizations to change the way that they approach, think about, and manage critical business content. The sheer magnitude of content in applications and...
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Oct. 16 2017
Much has been written about renaming and recategorizing technologies in the enterprise content management (ECM) space, and it is true that traditional ECM solutions have developed into application suites,...
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May 4 2017
April was a busy month for content and workflow technology vendors, with new partnerships, product redesigns, new integration, and, possibly, new ownership. Today, we review a few interesting developments
Drive Digital Transformation by Transforming Conte
Feb. 28 2017
IDC defines digital transformation (DX) as the use of "3rd Platform" technologies (cloud, mobility, data analytics, and social business) to create value and competitive advantage through new offerings,...
The Shake Up of Document Industry_DOCUMENT Strateg
Jan. 12 2017
2016 was a turbulent year for the document industry, with one high-profile acquisition, merger, or split after another. As we have seen HP, Xerox, and now Lexmark separate their printing equipment manufacturing...
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April 18 2016
The unrelenting requirement to increase revenues, reduce costs, secure corporate assets and innovate is prompting organizations across all industries to identify areas that are ripe for digital transformation....
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Jan. 5 2015
In October, I wrote about the IDC Print and Document Management (PDM) MaturityScape. The IDC MaturityScape provides a model that enables an organization to assess its print and document management maturity,...
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Nov. 18 2014
Big Data and analytics is a multibillion-dollar market with wide-ranging opportunities across infrastructure, software and services. IDC sizes the Big Data market at $13 billion and its superset business...
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Oct. 10 2014
As the economic recovery progresses, organizations continue to seek ways to control costs and boost employee productivity in order to grow or maintain profits. At the same time, the savvy organization...
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Sept. 18 2014
Much has been written about the paperless office and the likelihood that it will ever—or should ever—be achieved. Recent IDC research looked at paper usage and paper reduction initiatives by...
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Aug. 22 2014
For well over a decade, organizations have been looking to print and document management initiatives as a way to reduce costs, increase employee productivity and better meet regulatory/compliance and environmental/sustainability...
  • Generative AI (Gen AI) has captured the imagination of industries worldwide, but the true potential lies in its practical applications
  • Digital Asset Management (DAM) is a system designed for organizing, storing and retrieving media files and managing digital rights and permissions. DAM systems have become a core component of creative
  • Is Generative AI tipping the scales in favor of building Enterprise Content Management (ECM) software, or will it ever get to that point?
  • Information technology has undergone a major transformation in recent years, sparked by the rise of “big data.”
  • Every day, large organizations face multiple challenges with the hundreds or thousands of pieces of mail received through the USPS and other carriers, documents that include general business mail