A Better Digital Experience
June 1 2017
You have been trying to get your customers to go paperless for how many years? Getting customers to give up paper has been problematic for many companies for more than a decade. While a few boast paper... View More
Integration
May 30 2017
I’ve been doing a lot of research lately on the shift to conversational experiences as a way to enhance customer and employee engagement. We are witnessing enterprise communications and collaboration... View More
Its the Content Dummy
May 26 2017
In framing one of the key issues during Bill Clinton's 1992 presidential bid, campaign strategist James Carville famously said, "It's the economy, stupid." For document professionals responsible for customer... View More
4 Trends in Customer Communications_DSF 2017
May 25 2017
Since the conclusion of the DOCUMENT Strategy Forum (DSF), which was held May 1-3 in downtown Chicago, we’ve had a chance to review some of the central themes emerging from the conference and our... View More
Content Sprawl
May 24 2017
It is about time we admit that a single repository for all documents within an enterprise will not be an achievable goal, at least for now. For 17 years, enterprise content management (ECM) and document... View More
Content Could Stop Your Business
May 23 2017
Content is so important that it could potentially stop your processes and freeze the business in its tracks. That’s right. I said it. In a recent AIIM Industry Watch report titled “2017 State... View More
Reinventing CCM Technology
May 18 2017
Approximately, five years ago, there was an explosion of research, articles, blogs, and other commentary on the topic of customer experience (CX). Working for a customer communications management (CCM)... View More
DSF 2017
May 17 2017
At this year’s DOCUMENT Strategy Forum (DSF), which took place May 1-3 in downtown Chicago, there was a notable theme—the emerging trends disrupting the status quo at many organizations. Every... View More
The Illusion of Knowledge - DOCUMENT Strategy
May 15 2017
A wise man once said, "The greatest enemy of knowledge is not ignorance; it is the illusion of knowledge." I routinely lead seminars, give keynote speeches, and even oversee project management within the... View More
SaaS_move
May 5 2017
A few months ago, I wrote about the future disruptors to enterprise content management (ECM), and while the cloud played prominently, my predictions primarily focused on infrastructure as a service (IaaS)—particularly... View More
archiving
May 4 2017
April was a busy month for content and workflow technology vendors, with new partnerships, product redesigns, new integration, and, possibly, new ownership. Today, we review a few interesting developments
Digital Mailbox - DOCUMENT Strategy
April 25 2017
For the past six or seven years, there has been much talk about digital mailboxes but few published examples of enterprises using them. During a recent request for proposal (RFP) process, three of the... View More
Machine Authoring - DOCUMENT Strategy
April 24 2017
According to Gartner’s 2016 Magic Quadrant for Enterprise Content Management, “By 2018, 20% of all business content will be authored by machines.” Reaching that 20% won’t be hard.... View More
Path to Digitial Transformation
April 6 2017
We hear a lot these days about the “digital transformation” of business processes and the need to eliminate paper, to automate as much as possible, and to focus on business insight and customer... View More
Automating Content Management - DOCUMENT Strategy
April 6 2017
It doesn’t really matter what industry you are in—as a document professional, you continue to see new challenges that seem to crop up every day. If you are responsible for producing documents... View More
CX KPIs _Part 2
April 6 2017
Focusing on customer experience (CX) has become the new normal for customer communication-intensive enterprises, such as banks, insurance providers, utilities, and others. This pivot toward improving CX... View More
Future of CCM - DOCUMENT Strategy
April 6 2017
There are many changes in the customer communications marketplace today. As a result, many are left with some big questions: What trends will affect organizations most significantly? What are the capabilities... View More
Cybersecurity Pros Care About Governance - DOCUMEN
April 6 2017
Cybersecurity is a strategic priority for most organizations. With recent high-profile breach incidents, including Home Depot, Target, and Sony, many companies are asking themselves, “Will I be next?”... View More
Problem with Personas - DOCUMENT Strategy
April 6 2017
Marketing is becoming more complex with an increasing number of channels, varied experiences, and immense volumes of data. In response, a strategy that organizations have adopted is to develop customer... View More
Taxonomy for SharePoint - DOCUMENT Strategy
April 6 2017
Individuals and organizations alike are experiencing one of the paradoxes of the information age: As we gain access to more and more data, it is becoming harder to find the information we need. Metaphorically... View More