OutputLinks founded the Women of Distinction program in 2002 to recognize the many contributions, achievements and successes of stellar women in the output industry. The OutputLinks Communications Group... View More
Develop a taste for the different flavors of DAM: A great deal of differentiation exists among DAM products — DAM means anything and everything, depending on the vendor you're talking to. Customization... View More
Document management is complex, due to the high volume of documents insurers generate as well as the need to adapt to new communication vehicles and distribution channels. Insurance companies need to address... View More
In order to identify our business and systems requirements, regardless of the technology segment, one must first understand the differences — and yes, there are differences. Typically, we think of... View More
One of the key tenets for any business to be successful is effective communication. However, as many of you know, this is a lot easier said than done. The astounding growth of mobile and social networking... View More
As the emphasis on electronic discovery continues to grow in the legal community, there remains one issue that, for the most part, continues to elude mainstream awareness, and that is the problem of ensuring... View More
Though not yet ubiquitous, the odd-looking pattern of squares and dots that make up the Quick Response (QR) code are popping up in more places and on more media with each passing day. Most major advertisers... View More
If you're like thousands of businesses across the globe, you are evaluating the opportunities to "go paperless." Recent mid-market surveys indicate that document management is ranked in the top five IT... View More
As Internet crime becomes more intrusive, annoying, viral and widespread, the problem of governing Internet conduct likewise becomes more problematic, particularly in the area of law enforcement, which... View More
Last time, in Part 1, Mukul analyzed how to acquire customers, which is "The Foundation for Your Web Strategy." Part 2 moves onto the next two steps: serving customers by engaging customer dynamics and... View More
In the words of Tom Friedman, "The world is flat." Globalization of business, the movement toward distributed teams and the increasing number of people working from home is a fact of life. This profoundly... View More
As we continue to track the increasing consumer demand for multi-channel (electronic) communications, it's no surprise that enterprises have accelerated their efforts to match that need. Most of our clients... View More
I'm sure you're like me and have been receiving a ton of credit notifications through the mail in the recent month, so I decided to review the new regulations governing the credit card industry. I stepped... View More
I read that the chief economist of Moody's Economy.com has proclaimed that the recession is over. And in January, Forrester Research said that the tech recession was "unofficially over," predicting that... View More
I don't think a day goes by that I don't see some type of offer for mobile payments. Whether I'm paying my bills on my bank's website, watching TV with my family or checking out the latest industry news,... View More
Another year has gone by, and this series on channel management is coming to a close. I covered a lot of ground this year with the intent of providing some mind fodder to consider as you develop and refine... View More
For more than a decade, personalization has been the dominant narrative in customer experience. Organizations invested heavily in understanding their customers. They built data lakes. They deployed an
In 2026, many organizations are still trying to meet modern expectations with yesterday's siloed content operating model. Until that changes, the gap between what customers expect and what organizations can deliver will continue to widen
Test data strategy belongs in boardroom discussions, not buried in technical specifications. But here's what actually happens: executives assume IT has it handled, middle managers inherit whatever st
Despite their pivotal role in customer journeys, forms are still viewed by many organizations as operational overhead. In a digital-first era, that outdated view is a hidden drain on revenue and a gro
