CCM Marketplace
Sept. 27 2017
Last month, we released the sixth edition of our "Customer Communications Management (CCM) Solutions Market Study." When reading the report, you may notice a common theme, which can be summarized in a... View More
Digital Maturity
Sept. 22 2017
Successful companies have a customer-centric view, providing a rich experience at every interaction. However, a lot of organizations fail to deliver an excellent, consistent customer experience (CX) because... View More
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Sept. 15 2017
This past week, customer communications management (CCM) powerhouse GMC Software announced its integration into a new division of parent company Neopost, operating under the name of Quadient... View More
Elegence
Sept. 8 2017
Elegance is something that can be used as a rule of thumb to evaluate the quality of a product or service. Usually, an effective product or service is elegant, though not all elegant products or services... View More
Facial Recognition
Sept. 6 2017
What’s in your password? Well, pretty soon, it might be your face. Passwords have always been a problem. They are necessary for account security but difficult to remember. Making matters worse, every... View More
MPS Analytics
Sept. 5 2017
Data, data mining, and big data are topics that regularly appear in many newspapers, business magazines, or e-newsletters today—and all of this coverage is not lost on corporations, businesses, and... View More
  • In today’s complex and highly regulated customer communications management (CCM) landscape, organizations face a critical decision
  • In today's fast-paced world, effective customer communication is not just a business obligation — it's a crucial part of the customer experience
  • The rapid expansion of artificial intelligence (AI) has ushered in an era of unprecedented data collection, processing and utilization. While this has propelled innovation, efficiency and convenience
  • Across the globe, organizations are seeking to better cater to increasingly diverse customer populations. In the United States, for example, the number of non-English speakers has tripled over the las
  • A recent article on Chiefmartec asked an interesting question about automation in marketing: Is automation making things more efficient for the company or the customer? The example they gave is someth