1. Include All Relevant Stakeholders: Don't make collaboration an IT-driven decision; make sure you have broad organizational input and support.
  2. Use A Benchmark Assessment: Define the right strategy by implementing a structured assessment tool based on best practices from multiple industries.
  3. Start With The Business: Identify key business objectives, and build the rest of your plan from there. Without a known and measurable goal, you will never know if your investment is adding value.
  4. Determine Who Needs What: Cut costs by provisioning the correct level of capabilities for each segment of a heterogeneous workforce.
  5. Create a comprehensive "personal responsibility" policy: Instead of creating a different use policy for various collaboration platforms, create a single context-specific policy that focuses on the responsibilities of each individual.
  6. Evaluate Collaboration Technology Across Four Categories: Information-sharing, communications, social networking and an integrated user experience across all tools.
  7. Identify Key Metrics: To link technology investment to business impact, a collaboration strategy will mandate metrics on adoption, use and impact.
  8. Gauge Service Delivery: Prioritize and assess gaps concerning global operations, regional deployments and local administrators.
  9. Establish A Change Management Strategy: This will help pinpoint the technology requirements of unique workforces and ensure proper adoption.
  10. Line Up Your Collaboration Strategy With Strategic Vendor Relationships: Not only could pricing and licensing terms be attractive, but benefits may also accrue in the areas of service and support.

ROB KOPLOWITZ [www.forrester.com] is a principal analyst at Forrester Research, where he serves information and knowledge management professionals. He will be presenting at Forrester's IT Forum 2010, May 26-28 in Las Vegas, Nevada.

There is an expression, “The only constant is change.” That certainly appears to be true in 2020, and especially so for communicators in almost every industry

Most Read  

This section does not contain Content.