Allison Lloyd

Allison Lloyd is the former Editor of DOCUMENT Strategy Media, a management publication for executives, directors, and managers involved with Communications, Enterprise Content Management, and Information Management strategies. Building upon her highly respected editorial, she helped to launch the DOCUMENT Strategy Forum (DSF), a prestigious conference for high-level document management executives within a 1-1 environment composed of their peers. Regularly addressing C-suite-level decision makers and enterprise executives, she delivers thought leadership on strategic and plan-based solutions for managing the entire document, communication, and information process.
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July 2015
To Transform, Focus on Your Core Competencies and Truly Collaborate with Partners
BY Allison Lloyd
July 21 2015
In a time where brand loyalty is shrinking and you are being judged in every single interaction with a customer, is it any wonder that organizations are constantly talking about competitive differentiation?...
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June 2015
Who’s in Control of Your Data? How to Break Gridlock and Unlock the Value of Information
BY Allison Lloyd
June 15 2015
In a previous post, I talked about defining the value of your information assets in terms of revenue—how the business makes its money. Well, the opposite is also equally important: the negative costs...
June 2015
Gartner Points to CRM Customer Engagement Center's Move to SaaS and the Social Experience
BY Allison Lloyd
June 5 2015
Watch this short video with our Editor Allison Lloyd for this quick review of Gartner's 2015 Magic Quadrant for the CRM Customer Engagement Center and the trends for customer engagement
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May 2015
Why Your Document Strategy Isn’t Working
BY Allison Lloyd
May 26 2015
One of the most important barriers to building and executing an enterprise-wide document strategy is how you define the word “document.” Last summer, we published a piece by John Knotts in...
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April 2015
Defining Information Management’s Value to the Business
BY Allison Lloyd
April 15 2015
The power that information holds over an organization can be one of transformation as well as one of stagnation. How companies use and leverage their information assets can set them apart from their competitors....
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March 2015
Customer Communications and Customer Experience Finally Work Together
BY Allison Lloyd
March 12 2015
“Organizations which unify customer communications management (CCM) and web content management (WCM) will receive higher value and improve customer experience versus organizations that keep CCM and...
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March 2015
Next-Generation Customer Communications: 10 Trends for 2015
BY Allison Lloyd
March 9 2015
| #4 TOP READ — In Forrester’s latest report “Brief: Ten Trends Will Reshape Customer Communications Management,” Vice President and Principal Analyst Craig Le Clair writes, “Enterprise...
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More Than a Buzz Word: Why You Should Care About Document Strategy
BY Allison Lloyd
April 30 2014
Last year, we started to see the term omni-channel bandied around quite a bit, and the increasing “buzziness” of this word is only gaining steam. I’ll admit this catchy moniker made me...
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It’s Not You, It’s Me: How to Own Your Role in the Partner Game
BY Allison Lloyd
Aug. 13 2013
The age-old story of finding the right one never gets old, does it? Along with our rights to “Life, Liberty, and the pursuit of Happiness,” it seems a human condition to chase the seemingly...
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Strategy and Culture: Will These Two Ever See Eye to Eye
BY Allison Lloyd
April 24 2013
The importance of your business strategy—where and how you serve your markets—is clear. What’s not so clear is why some organizations are able to harness their vision to deliver real...
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Don’t Be Left in the Wake of the Storm: Plan What Disaster Recovery Means To You
BY Allison Lloyd
Feb. 12 2013
@import url(/Uploads/Public/Images/Media/AdvancedRTFTool/maincss.css); The impact of natural disasters, such as floods, hurricanes, earthquakes, tsunamis and other storms, on our very lives and that of...
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Set Fire to the Obsolete: Don’t Be Afraid to Renew and Reinvigorate Your Investments
BY Allison Lloyd
Nov. 8 2012
I recently had the chance to hike through the Mariposa Grove, home to over 500 giant sequoias in Yosemite National Park. There\'s just something about standing next to these giants that make you feel like...
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Keeping Up with the Joneses
BY Allison Lloyd
July 10 2012
Just this past June, I took a day trip through Palo Alto in California from my home in Monterey, traveling up the scenic Pacific Coast Highway. While driving through the beautiful Stanford campus, ending...
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Editor's View: Is Privacy an Unalienable Right, and Can We Keep It?
BY Allison Lloyd
May 14 2012
Recently, while watching the 2010 CNBC documentary, \"The Facebook Obsession,\" on my Netflix account, I was struck again by the public\'s view of their perceived privacy on the Internet and social media...
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Marketecture: The Impact of Social Media-Based Mobile Computing on Software Development
BY Allison Lloyd
May 13 2012
I was recently watching an interview conducted by our own Allison Lloyd with John Mancini, president of AIIM. I was fascinated by a number of things John said regarding the future of information management...
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Perfecting the DOCUMENT Strategy Forumula
BY Allison Lloyd
Dec. 13 2011
The annual DOCUMENT Strategy Forum, held in Chicago this past November 1-3, rang in its fourth birthday with a statement — document strategy is still the number one priority in an enterprise. It...
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Editor's View: Do you understand what I'm saying?
BY Allison Lloyd
Oct. 30 2011
One of the key tenets for any business to be successful is effective communication. However, as many of you know, this is a lot easier said than done. The astounding growth of mobile and social networking...
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