Patrick Kehoe

Patrick Kehoe is Executive Vice President of Product Management for Messagepoint, Inc., an AI-powered customer communications management solution that automates and simplifies the process of migrating, optimizing, authoring, and managing complex customer communications for non-technical (business) users. Patrick has more than 25 years of experience delivering business solutions for document processing, customer communications, and content management. Prior to joining Messagepoint, he held the position of Worldwide Head of OpenText Exstream.

4 Steps for Better Content for CX
March 2019
4 Steps to Deliver Better Content for Improved Customer Experiences
BY Patrick Kehoe
March 11 2019
Many who read this publication are well aware of how complex it is to produce and manage certain types of customer communications. For example, take a look at a basic piece of correspondence. Just one...
Salesforce and CCM
September 2018
Why You Should Integrate Your Salesforce CRM with Customer Communications Management
BY Patrick Kehoe
Sept. 19 2018
Salesforce has become one of the leading customer relationship management (CRM) apps available today. It's probably best known for its capacity to store customer and prospect information, centralize data,...
Customer-Centricity
March 2018
What's the Secret Weapon Behind Customer-Centricity?
BY Patrick Kehoe
March 13 2018
Over the past few years, there has been a great deal of discussion around transforming the organization to be truly customer-centric in everything that it does. This charge toward customer-centricity has...
Your Communications Inventory
January 2017
Your Communications Inventory Is Key to Consistent Customer Experiences
BY Patrick Kehoe
Jan. 4 2018
In my last article, I discussed how clear and concise customer communications can dramatically improve your organization's customer experience (CX). Clarity is important. However, another critical aspect...
Clear Communications
October 2017
Where Is the Power in Clear Communications?
BY Patrick Kehoe
Oct. 2 2017
Recent research by Forrester examined the impact that clear communications had on customer experience (CX) scores for organizations in a number of industries. It may come as no surprise that the results...
Outside-In
July 2017
Executing a Customer Communications Strategy: Adopt an Outside-In Approach
BY Patrick Kehoe
July 19 2017
The plague of locusts, partisan bickering, and customer communications management (CCM): Do you see a link? Maybe not at first, but after being in the industry for as long as I have, I sure do. Each cause...
Its the Content Dummy
May 2017
It's the Content, Dummy: Are You Using This Weapon to Impact CX?
BY Patrick Kehoe
May 26 2017
In framing one of the key issues during Bill Clinton's 1992 presidential bid, campaign strategist James Carville famously said, "It's the economy, stupid." For document professionals responsible for customer...
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    Start Small, Dream Big
    By Gum Fa Ng
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