Gerald Edwards

Mr. Edwards is director of IT for a large New York City-based health insurer. He manages electronic data interchange (EDI), content and document management teams that deal in diverse aspects of EDI, document composition, document management, imaging, optical character recognition/intelligent character recognition, business process management and web-based applications. He has over 30 years of experience as a consultant and employee across numerous industries. He has a bachelor’s degree in Mechanical Engineering from Villanova University and an MBA from Rensselaer Polytechnic Institute with a focus on strategic management of technology.

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October 2015
IBM Gets Boxed In
BY Gerald Edwards
Oct. 8 2015
IBM partners with Box on cloud content management strategy. Is this a classic win-win? We’ve seen these arrangements flourish and perish. Success is not guaranteed, and the competition is not standing...
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August 2015
Big Data and Digital Marketing: It's About the Business in the Engagement Age
BY Gerald Edwards
Aug. 20 2015
If you look anywhere within the technology world, the terms "Big Data" and "digital marketing" keep popping up. I confess I had a general idea as to what they all meant but had yet to see the practical...
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July 2015
Why the DOCUMENT Strategy Forum Is the Intersection of the Industry
BY Gerald Edwards
July 24 2015
Well, the 2015 DOCUMENT Strategy Forum has come and gone, and it’s time to reflect on what we heard and learned from the conference. The overall reviews from our participants showed a
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April 2015
Technology’s New World Order: Not Creative Destruction but the Path into the Future
BY Gerald Edwards
April 21 2015
In the 1960s, Bob Dylan wrote that “the times they are a-changin'.” Nowhere is that more true than in today’s technology arena. The state of information technology (IT) is undergoing...
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FEATURES
Stepping into Next-Generation Capture: It Better Be More than Just a Toolset
BY Gerald Edwards
Nov. 10 2014
Previously, I wrote about the paradigm shift in document management, and judging by the response, I hit a nerve. What I hit on was a small part of the struggle we face to do what is right for our firms,...
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FEATURES
Document Management at the Crossroads: New Technology Game Changers
BY Gerald Edwards
Aug. 20 2014
Epiphany! Merriam-Webster defines epiphany as \"a moment in which you suddenly see or understand something in a new or very clear way.\" I have been an IT professional for over 30 years and have seen my...
    The Next Architectural Leap in Document AI
    By Andrew Bird
    The current state of AI document processing follows a recognizable pattern. An organization crafts a prompt — often quite sophisticated with detailed instructions and examples — passes it to a lar
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    The Essential Role of Welcome Kits in Member Enrollment and Retention
    By Jason Pothen
    Here are the top 7 ways a dynamic, custom welcome kit can help you maintain and grow your membership rates, improve engagement and keep your members satisfied
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    Automated Document Understanding: The Real Vector for Enterprise AI
    By Dr. John Bates
    IDP, an AI-powered technology that reads documents and extracts meaning, has quickly become the advanced successor to traditional document extraction tools such as OCR
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    The Protocol That Changes Everything
    By Alan Burger
    As technology accelerates and customers adopt their own AI assistants, the old model of static, one-way communication is starting to look a lot like sending a fax in the age of TikTok
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    Start Small, Dream Big
    By Gum Fa Ng
    The customer communications market has evolved over the past three decades. Today’s customers expect instant, personalized and seamless experiences across all channels. Artificial intelligence (AI