Gerald Edwards

Mr. Edwards is director of IT for a large New York City-based health insurer. He manages electronic data interchange (EDI), content and document management teams that deal in diverse aspects of EDI, document composition, document management, imaging, optical character recognition/intelligent character recognition, business process management and web-based applications. He has over 30 years of experience as a consultant and employee across numerous industries. He has a bachelor’s degree in Mechanical Engineering from Villanova University and an MBA from Rensselaer Polytechnic Institute with a focus on strategic management of technology.

Hipster
October 2015
IBM Gets Boxed In
BY Gerald Edwards
Oct. 8 2015
IBM partners with Box on cloud content management strategy. Is this a classic win-win? We’ve seen these arrangements flourish and perish. Success is not guaranteed, and the competition is not standing...
digitalengagement_small
August 2015
Big Data and Digital Marketing: It's About the Business in the Engagement Age
BY Gerald Edwards
Aug. 20 2015
If you look anywhere within the technology world, the terms "Big Data" and "digital marketing" keep popping up. I confess I had a general idea as to what they all meant but had yet to see the practical...
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July 2015
Why the DOCUMENT Strategy Forum Is the Intersection of the Industry
BY Gerald Edwards
July 24 2015
Well, the 2015 DOCUMENT Strategy Forum has come and gone, and it’s time to reflect on what we heard and learned from the conference. The overall reviews from our participants showed a
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April 2015
Technology’s New World Order: Not Creative Destruction but the Path into the Future
BY Gerald Edwards
April 21 2015
In the 1960s, Bob Dylan wrote that “the times they are a-changin'.” Nowhere is that more true than in today’s technology arena. The state of information technology (IT) is undergoing...
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FEATURES
Stepping into Next-Generation Capture: It Better Be More than Just a Toolset
BY Gerald Edwards
Nov. 10 2014
Previously, I wrote about the paradigm shift in document management, and judging by the response, I hit a nerve. What I hit on was a small part of the struggle we face to do what is right for our firms,...
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FEATURES
Document Management at the Crossroads: New Technology Game Changers
BY Gerald Edwards
Aug. 20 2014
Epiphany! Merriam-Webster defines epiphany as \"a moment in which you suddenly see or understand something in a new or very clear way.\" I have been an IT professional for over 30 years and have seen my...
  • health cx
    Navigating Uncertainty
    By John Zimmerer
    Economic pressures, regulatory shifts and evolving consumer expectations are converging to create a complex environment for health insurers. Amid this turbulence, many payers are hesitant to invest in
  • Getting Billing ‘Just Right’
    By Mitch Anderson
    How much do I owe?  How do I pay? Where’s my bill? Are any of your customers asking these questions? If so, it might be time to rethink your utility bills. 
  • marquee
    From a Tick Box to Competitive Advantage
    By Liz Stephen and Mia Papanicolaou
    If there’s one thing we’ve learned after decades in customer communications, it’s this: notifications are never “just notifications.”
  • touchpoint
    Why Every Document Is Now a Touchpoint
    By Gary Gregg
    When I think about how far customer communications have evolved, it’s clear that we’ve entered a new era, one where the regulated document is moving from being an artifact of a transaction
  • resistance
    Turning Resistance into Resilience
    By Angele Taylor
    Resistance to change is a familiar challenge in any transformation initiative, but it becomes especially entrenched in document-heavy environments. These are the systems and workflows that have been b