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BETTER Content ManagementBETTER Customer Communication Management
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BETTER Customer Experience
BY Kemal Carr
March 14 2023
We saw the inception of customer communications management (CCM) systems about 20 years ago when what was then known as document composition software evolved to include significant personalization
BY Kemal Carr
May 3 2022
So much about DSF ’22 made it a positive event. The first being that it was an in-person conference. DSF ’22 was one of the first to exit the virtual world and gamble that an in-person event...
BY Kemal Carr
Sept. 22 2021
Selecting the right business partner for customer communications management (CCM) delivery is a critical task. Shrewd organizations use the Request for Proposals (RFP) process in an attempt to make th
BY Kemal Carr
June 10 2020
Companies that provide CCM solutions are carrying on routinely in most segments
Big or small, these changes are incredibly costly and time consuming to implement, hampering agility and efficiency of marketing and customer management teams
By John HarneyTo think about AI in terms of previous multiplicative measurements of data growth and tech capability like Moore’s Law is delimiting. Incremental improvements don’t produce breakthroughs
Enterprise content management (ECM) is a strategic approach to managing an organization's information, supporting processes for creating, capturing, delivering and archiving content
By Gary GreggAs we stand at the forefront of a rapidly changing digital landscape, customer communications management (CCM) is facing a critical inflection point. The way businesses communicate with their customer