John Horodyski

John Horodyski is a Partner at Optimity Advisors and has executive management strategy experience in information management, with a focus on digital asset management, metadata and taxonomy design, information governance, and content management strategy. He regularly speaks at industry events and conducts workshops on digital transformation, digital asset management, and metadata. He is also a Board Member of the Journal of Digital Media Management and the author of the book, "Inform, Transform & Outperform: Digital Content Strategies to Optimize Your Business for Growth." He currently teaches a graduate course in digital asset management at San Jose State University.

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Winter Digital Issue 2018
Building Digital Content Workflows Isn't as Easy as It Looks
BY John Horodyski
Feb. 6 2018
On the surface, designing digital content workflows sounds simple enough: create the assets; make them discoverable and accessible; and when they're no longer relevant to the current business and production...
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    So, You Want My Business? Listen to My Story.
    By Bob Larrivee
    I have had the pleasure of working in the information management and process automation fields for near 40 years. During this time, I held many different positions, two of which really opened my eyes
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    A Deep Dive into Intelligent Document Processing
    By Dr. Ryan Ries
    Generative AI (Gen AI) has captured the imagination of industries worldwide, but the true potential lies in its practical applications
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    An In-Depth Look:
    By Gilad David Maayan
    Digital Asset Management (DAM) is a system designed for organizing, storing and retrieving media files and managing digital rights and permissions. DAM systems have become a core component of creative
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    Enterprise Content Management Software: Build or Buy?
    By Brian DeWyer
    Is Generative AI tipping the scales in favor of building Enterprise Content Management (ECM) software, or will it ever get to that point?
  • The Big Data Revolution
    By Martin Verges
    Information technology has undergone a major transformation in recent years, sparked by the rise of “big data.”