Kerry Sanders

Kerry Sanders is SVP of Commercial Excellence at Xerox. He is responsible for leading the development and implementation of the end-to-end global marketing strategy for Document Outsourcing and Large Enterprise Operations. He is also a member of the Xerox Corporate Marketing and Communications Leadership team, under the direction of Xerox’s Chief Marketing Officer.

Kerry has more than 20 years of business success and experience as a collaborative global leader in sales, sales operations, and marketing. Prior to joining Xerox, he served as Vice President of Marketing for Moscow-based firm CJSC Stroytransgaz. Before joining CJSC Stroytransgaz, he held key leadership roles with Hewlett-Packard, Oki Data Americas, JetForm/Adobe Systems Inc., and Standard Register Company.
The Push Toward Digital Transformation - DOCUMENT
Jan. 12 2017
Many businesses felt a new sense of urgency in 2016 to digitize paper-based processes. Findings from our “Digitization at Work” report predict only nine percent of key business operation processes...
Dec. 5 2016
US companies spend millions of dollars each year developing the best strategies and tactics to reach their target audience and increase sales. In fact, a survey on chief marketing officers (CMOs) found...
  • Every day, large organizations face multiple challenges with the hundreds or thousands of pieces of mail received through the USPS and other carriers, documents that include general business mail, cus
  • Personalizing things is not new. We have engraved items and composed personal letters and communications for centuries, but can we do this economically and efficiently?
  • It’s no secret that digital channels have become foundational to the delivery of customer communications, with customers increasingly indicating mobile apps, SMS, email and other digital delivery me
  • Artificial intelligence’s (AI) emergence as a transformation catalyst has redefined the landscape of industries and processes
  • In today’s market, customers have more choices than ever. Robust internet access has made it easier to find alternative providers