Cheryl McKinnon

Ms. McKinnon is a principal analyst at Forrester Research, serving the needs of Enterprise Architecture Professionals. She is an expert in records management, information governance and eDiscovery. She brings a broad perspective to this role, with deep experience in many areas of content and information management, including ECM, social media, collaboration and standards.

FEATURES

It's a Digital-First World: Five Trends Reshaping Records Management As You Know It

BY Cheryl McKinnon

June 20 2013

Enterprise architecture professionals and records management professionals must be open to collaboration, cross-functional business and technical roadmap development and be willing to identify, explore...

Why CCM Projects Go Sideways

By Jennifer Raml

If you’re staring at a Gantt chart that’s slipped three quarters, a budget that’s doubled, or a migration that looked simple in the demo and turned into a two-year saga, take a breath. You are far from alone
From Obligation to Opportunity — Compliance to Connection

By Andy Kellner

Making Every Customer Message MatterIn financial services, communication is often treated as a necessary obligation. A policy document must be delivered, an account statement must be sent, a claim let
The Future Isn’t Paper or Digital, It’s Both

By Sy Green

Enterprise communications have long been framed as a debate between physical and digital delivery. Organizations pursuing cost savings often viewed digital transformation as a pathway to reducing or e
Customer Preference vs. Customer Experience

By Andy Feest

As an avid movie goer, I regularly visit my local cinema for the latest release, blockbusters, or smaller independent films. Recently it occurred to me that my ticket purchase behavior had narrowed to
The Renewal Conversation Companies Are Already Losing

By Jennifer Raml

Every year, somewhere in your organization, a contract comes up for renewal. Your team prepares. They benchmark pricing, sketch out alternatives on paper and walk into the negotiation expecting a reas

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Customer Preference vs. Customer Experience

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The Renewal Conversation Companies Are Already Losing

Solimar Systems, Compu-Mail, LLC, and Hansen360 Win the CXMPA 2026 Solution of the Year, Honorable Mention, Industry Award