Clay Richardson

Mr. Richardson is a principal analyst at Forrester Research where he serves enterprise architecture professionals and is a leading expert on business process management (BPM) software, services and methodologies. He delivers strategic guidance to professionals seeking to improve collaborative and operational business processes. Mr. Richardson specifically helps enterprises establish BPM strategies, governance standards and BPM centers of excellence; identify agile and lean methodologies best suited for BPM projects; and establish vendors and technologies that help automate and optimize mission-critical business processes.

Marilyn
FEATURES
Design Thinking Puts the Customer Back in the Driver's Seat: Hold On to Your BPM
BY Clay Richardson
Sept. 2 2013
Business architects and business process professionals have traditionally focused on designing durable business processes that can stand the test of time. However, new technology disruptors, such as mobile...
  • CCM: In-House or Outsource?
    By Bryan Matlock
    In today’s complex and highly regulated customer communications management (CCM) landscape, organizations face a critical decision
  • quad
    Are Your CCM Systems Costing You More Than You Know?
    By Avi Greenfield
    In today's fast-paced world, effective customer communication is not just a business obligation — it's a crucial part of the customer experience
  • data
    Data Privacy & Sovereignty
    By Eric Riz
    The rapid expansion of artificial intelligence (AI) has ushered in an era of unprecedented data collection, processing and utilization. While this has propelled innovation, efficiency and convenience
  • AI
    AI Is Shaping the Future of Translation in Communications
    By Patrick Kehoe
    Across the globe, organizations are seeking to better cater to increasingly diverse customer populations. In the United States, for example, the number of non-English speakers has tripled over the las
  • balance
    Striking a Balance
    By Liz Stephen and Mia Papanicolaou
    A recent article on Chiefmartec asked an interesting question about automation in marketing: Is automation making things more efficient for the company or the customer? The example they gave is someth