Bill Tidwell

Bill Tidwell is Chief Executive Officer and founder of Transformations, Inc. In this capacity, he oversees the direction and development of Transformations’ core products, ensuring that the company stays loyal to its mission of “creating innovative solutions that enable our clients to gain a significant competitive advantage.” Throughout his career, Bill has focused on using technology as a tool for improving business practices and operations. For more information, visit www.trnsfrm.com or www.Uluro.com.
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FEATURES
The New Frontier for CCM Excellence
BY Bill Tidwell
Aug. 28 2023
What can go wrong without rigorous data security and compliance? In short, everything. According to Statista, a market leader in providing reliable market, company and consumer data, cybersecurity r
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FEATURES
Closing the Gaps
BY Bill Tidwell
July 30 2020
Over the years, while customer communications management (CCM) systems continued to expand with new features and capabilities that enhanced the customer experience, security was not always at the top
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    Striking a Balance
    By Liz Stephen and Mia Papanicolaou
    A recent article on Chiefmartec asked an interesting question about automation in marketing: Is automation making things more efficient for the company or the customer? The example they gave is someth
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    Intelligent Orchestration
    By Gary Gregg
    Seamless and personalized customer interactions are no longer just a competitive advantage — they’re an expectation. Whether a customer is applying for a credit card, opening a bank account, or on
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    Going To the Cloud for ECM? Know Before You Go
    By Brian DeWyer
    Change is the only constant when it comes to IT applications. Specifically for Enterprise Content Management (ECM) and Robotic Process Automation (RPA), proper knowledge is a necessity before inevitab
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    A Fundamental Shift 
    By Jennifer Raml
    Remember the last time you filled out a mortgage application? If you're like most people, you probably spent hours wrestling with confusing forms, deciphering legal jargon and hunting down supporting
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    2025 Trends Outlook for Data and AI Initiatives
    By Chris Murphy
    As we reach the midpoint of the decade, it’s clear that the 2020s are testing business leaders with a drive to leverage emerging technologies, evolving customer expectations and a more complex regulatory environment