Bill Tidwell

Bill Tidwell is Chief Executive Officer and founder of Transformations, Inc. In this capacity, he oversees the direction and development of Transformations’ core products, ensuring that the company stays loyal to its mission of “creating innovative solutions that enable our clients to gain a significant competitive advantage.” Throughout his career, Bill has focused on using technology as a tool for improving business practices and operations. For more information, visit www.trnsfrm.com or www.Uluro.com.
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FEATURES
The New Frontier for CCM Excellence
BY Bill Tidwell
Aug. 28 2023
What can go wrong without rigorous data security and compliance? In short, everything. According to Statista, a market leader in providing reliable market, company and consumer data, cybersecurity r
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FEATURES
Closing the Gaps
BY Bill Tidwell
July 30 2020
Over the years, while customer communications management (CCM) systems continued to expand with new features and capabilities that enhanced the customer experience, security was not always at the top
  • CCM: In-House or Outsource?
    By Bryan Matlock
    In today’s complex and highly regulated customer communications management (CCM) landscape, organizations face a critical decision
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    Are Your CCM Systems Costing You More Than You Know?
    By Avi Greenfield
    In today's fast-paced world, effective customer communication is not just a business obligation — it's a crucial part of the customer experience
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    Data Privacy & Sovereignty
    By Eric Riz
    The rapid expansion of artificial intelligence (AI) has ushered in an era of unprecedented data collection, processing and utilization. While this has propelled innovation, efficiency and convenience
  • AI
    AI Is Shaping the Future of Translation in Communications
    By Patrick Kehoe
    Across the globe, organizations are seeking to better cater to increasingly diverse customer populations. In the United States, for example, the number of non-English speakers has tripled over the las
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    Striking a Balance
    By Liz Stephen and Mia Papanicolaou
    A recent article on Chiefmartec asked an interesting question about automation in marketing: Is automation making things more efficient for the company or the customer? The example they gave is someth