Madison Advisors - CPM Brief cover
Sept. 25 2023
Madison Advisors has published a new report entitled “Consent and Preference Management” that details the crucial balance companies are challenged with when it comes to providing
  • Is Generative AI tipping the scales in favor of building Enterprise Content Management (ECM) software, or will it ever get to that point?
  • Information technology has undergone a major transformation in recent years, sparked by the rise of “big data.”
  • Every day, large organizations face multiple challenges with the hundreds or thousands of pieces of mail received through the USPS and other carriers, documents that include general business mail
  • Personalizing things is not new. We have engraved items and composed personal letters and communications for centuries, but can we do this economically and efficiently?
  • It’s no secret that digital channels have become foundational to the delivery of customer communications, with customers increasingly indicating mobile apps, SMS, email and other digital delivery me