Chad Cipoletti

Chad Cipoletti has built comprehensive messaging platforms and distinct brand voices for clients, such as AECOM, the Buffalo Bill Center of the West, Disney Consumer Products and Interactive Media, Dow AgroSciences, East West Bank, Fandango, HMSA, Mindtree, Netgear, NOV, Rabobank, Toshiba, VMware, and Western Digital. He regularly conducts writing workshops to train client teams on how to develop more effective communications and bring their unique stories to life. He was formerly the Group Director of Brand Communication at Siegel+Gale.
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Fall Digital Issue 2018
The Value of Simplification in Customer Communications
BY Chad Cipoletti
Oct. 30 2018
We often talk about the value of simplicity in terms of clarity. For example, is a letter or form easy to understand? Does it use plain language? Is the information well organized? While clarity is important,...
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    Unlocking the Future of Work
    By Bryant Duhon
    In today's fast-paced world, organizations face increasing pressure to optimize productivity and streamline operations. The introduction of Microsoft Copilot represents a quantum leap forward in enterprise productivity, offering a powerful tool that integrates...
  • Are Your CCM Systems Costing You More Than You Know?
    By Avi Greenfield
    In today's fast-paced world, effective customer communication is not just a business obligation — it's a crucial part of the customer experience. Unfortunately, many organizations are bogged down
  • Managing the Transactional Shift
    By Andy Young
    In the transactional print world, there is a change happening, but nobody is talking about it
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    It’s Time to Revolutionize Your Customer Communications with AI
    By Jesse Lujan
    Clear, branded, engaging, and 100% accurate—these are the hallmarks of effective customer communications. Yet, for many organizations, creating them at scale remains a challenge
  • Managing the Transactional Shift
    By Andy Young
    In the transactional print world, there is a change happening, but nobody is talking about it