Andrew Hellard

Andrew Hellard is marketing manager at GMC Software Technology. His responsibilities include the global go-to-market strategy for insurance, as well as evolving solutions to meet the changing needs of insurance customer communications. He has 10 years of experience in insurance, as well as 15 years of experience in software development and team leadership. He holds a B.S. from Miami University and an MBA from The Ohio State University.
digitalcommunications
June 2016
Communications Privacy Is Data Privacy
BY Andrew Hellard
June 21 2016
Digital communications have exposed a company to huge fines as well as public embarrassment and customer attrition. These dangers are not new. Traditional paper communications could have had the same effect....
insurance
March 2016
Why Are Insurers So Focused on Customer Experience?
BY Andrew Hellard
March 30 2016
You do not have to search hard to find recent examples of insurance companies announcing a focus on customer experience. For example, the major US health insurer, Aetna, recently opened two in-house multicultural...
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    The State of Customer Conversations
    By Scott Draeger
    With millennials set to make up 75% of the global workforce by 2025, we wanted to break down how perspectives are shifting. Here are the four most important takeaways from this year’s survey
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    Keeping an Eye on CX in 2024
    By Sally Schulte
    Customer Experience (CX) is not a new concept. It’s been around long enough for some analysts to predict that Customer Experience is “out” and Customer Effort (CE) is “in” (and both have an
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    Combatting Document Fraud with IDP
    By Nicos Vekiarides
    Document fraud is an age-old problem that is becoming more complicated as technology becomes more sophisticated
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    No Shortcuts Allowed
    By Robert Linsky
    Bills, invoices and statements are opened, read and acted upon by nearly everyone. So too are letters and notices — some surveys say up to 99%
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    The Road Ahead
    By Avi Greenfield
    In today’s fast-paced world, patience is a rare commodity, especially when dealing with the cumbersome task of filling out forms. Whether paper or digital, forms are often seen as necessary evils