Andrew Hellard

Andrew Hellard is marketing manager at GMC Software Technology. His responsibilities include the global go-to-market strategy for insurance, as well as evolving solutions to meet the changing needs of insurance customer communications. He has 10 years of experience in insurance, as well as 15 years of experience in software development and team leadership. He holds a B.S. from Miami University and an MBA from The Ohio State University.
digitalcommunications
June 21 2016
Digital communications have exposed a company to huge fines as well as public embarrassment and customer attrition. These dangers are not new. Traditional paper communications could have had the same effect....
insurance
March 30 2016
You do not have to search hard to find recent examples of insurance companies announcing a focus on customer experience. For example, the major US health insurer, Aetna, recently opened two in-house multicultural...
  • In today's fast-paced world, organizations face increasing pressure to optimize productivity and streamline operations. The introduction of Microsoft Copilot represents a quantum leap forward in enterprise productivity, offering a powerful tool that integrates...
  • In today's fast-paced world, effective customer communication is not just a business obligation — it's a crucial part of the customer experience. Unfortunately, many organizations are bogged down
  • In the transactional print world, there is a change happening, but nobody is talking about it
  • Clear, branded, engaging, and 100% accurate—these are the hallmarks of effective customer communications. Yet, for many organizations, creating them at scale remains a challenge
  • In the transactional print world, there is a change happening, but nobody is talking about it