Antoine Hemon-Laurens

Antoine Hemon-Laurens is a customer communications expert at GMC Software Technology. His role at GMC Software is to drive solution strategy to help enterprises better engage with their customers. He focuses on mobile solutions, customer engagement and digital signatures to help enterprises grow their revenues and reduce their operational costs.
messageapp
May 2016
Enterprise Messaging Apps May Be the New Face of Customer Communications
BY Antoine Hemon-Laurens
May 26 2016
Millennials are setting a new trend using popular messaging applications, such as WeChat, WhatsApp, or Facebook Messenger, to communicate, pay, and exchange information not only with their peers but also...
nativeapps
March 2016
Native Mobile Apps Have Become a Brand New Communication Channel
BY Antoine Hemon-Laurens
March 8 2016
Every day, people look at their smartphones more than 150 times on average. We are using smartphones to work; to shop; to take pictures and videos; to interact with our colleagues, friends and family;...
  • main
    How IDP is Reshaping CCM: Transactional and Accessible Communications
    By Ernie Crawford
    For decades, customer communications management (CCM) has focused on outbound engagement, such as statements, explanations of benefits (EOBs) and annual notifications of changes (ANOCs), delivered in
  • touchpoint
    Why Every Document Is Now a Touchpoint
    By Gary Gregg
    When I think about how far customer communications have evolved, it’s clear that we’ve entered a new era, one where the regulated document is moving from being an artifact of a transaction
  • Getting Billing ‘Just Right’
    By Mitch Anderson
    How much do I owe?  How do I pay? Where’s my bill? Are any of your customers asking these questions? If so, it might be time to rethink your utility bills. 
  • health cx
    Navigating Uncertainty
    By John Zimmerer
    Economic pressures, regulatory shifts and evolving consumer expectations are converging to create a complex environment for health insurers. Amid this turbulence, many payers are hesitant to invest in