Sam Pfeifle

Sam Pfeifle is the Content Director for the International Association of Privacy Professionals (IAPP) and oversees all content produced by the IAPP, including newsletters, blogs, books, industry resources, and training. Previously, he managed a number of B2B publications, including titles in the physical security, workboat, and 3D data capture industries. He has a BS in education and a BA in English from the University of Vermont and spent two years as a high school English teacher in New Hampshire.


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Fall Digital Issue 2018
Why the California Consumer Privacy Act Is the Biggest Change in US Privacy Law in Decades
BY Sam Pfeifle
Oct. 29 2018
In late June, just a few hours before heading home for the summer, the California legislature passed AB 375, the California Consumer Privacy Act of 2018. As a result of its passage, Alastair Mactaggart,...
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Spring Digital Issue 2018
The Privacy Battleground: Why Companies Have a Lot to Lose
BY Sam Pfeifle
May 7 2018
When people think about the term “privacy,” they often focus on data breaches. After all, that’s what makes the headlines, but there is so much more to getting privacy right—and...
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    Hybrid Test Data Strategies
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    By Andrew Stevens
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    The Agent Is the Interface: How Agentic AI Is Rewriting the Rules of CCM
    By OSG
    2026 isn’t a year of incremental improvements in customer communications. It’s the year AI stops assisting and starts acting, and for CCM practitioners
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    The Essential Role of Welcome Kits in Member Enrollment and Retention
    By Jason Pothen
    Here are the top 7 ways a dynamic, custom welcome kit can help you maintain and grow your membership rates, improve engagement and keep your members satisfied