Rob Krugman

Rob Krugman is the Chief Digital Officer for Broadridge, where he leads digital strategy and innovation to ensure brands are engaging with their customers in the digital channels they use daily. For the past two decades, he has been dedicated to innovating new solutions to help businesses get the most out of emerging digital technologies. He frequently writes about the future of omni-channel engagement, consumer preferences, identity management, and brand digitization strategies.
Bills and Statements
April 2018
5 Tips to Unleash the Customer Engagement Power of Your Bills and Statements
BY Rob Krugman
April 24 2018
Take a moment to think about the communications you receive in your mailbox or inbox. Now, which communications stand out to you? If you're like the majority of consumers, the answer is your bills and...
  • beyond ai
    Beyond AI: The Real Next Frontier in Customer Communications
    By Liz Stephen and Mia Papanicolaou
    AI has dominated headlines for the past few years in the regulated communications space, and in many ways, deservedly so. It can automate processes, personalize at scale and accelerate the production
  • RPA
    Beyond Bots
    By Eric Riz
    Robotic Process Automation (RPA) has long been recognized as a tool that clicks buttons faster than humans, excelling at repetitive tasks like moving files or exporting reports
  • main
    How IDP is Reshaping CCM: Transactional and Accessible Communications
    By Ernie Crawford
    For decades, customer communications management (CCM) has focused on outbound engagement, such as statements, explanations of benefits (EOBs) and annual notifications of changes (ANOCs), delivered in
  • touchpoint
    Why Every Document Is Now a Touchpoint
    By Gary Gregg
    When I think about how far customer communications have evolved, it’s clear that we’ve entered a new era, one where the regulated document is moving from being an artifact of a transaction
  • Getting Billing ‘Just Right’
    By Mitch Anderson
    How much do I owe?  How do I pay? Where’s my bill? Are any of your customers asking these questions? If so, it might be time to rethink your utility bills.