Rob Krugman

Rob Krugman is the Chief Digital Officer for Broadridge, where he leads digital strategy and innovation to ensure brands are engaging with their customers in the digital channels they use daily. For the past two decades, he has been dedicated to innovating new solutions to help businesses get the most out of emerging digital technologies. He frequently writes about the future of omni-channel engagement, consumer preferences, identity management, and brand digitization strategies.
Bills and Statements
April 24 2018
Take a moment to think about the communications you receive in your mailbox or inbox. Now, which communications stand out to you? If you're like the majority of consumers, the answer is your bills and...
  • In today’s complex and highly regulated customer communications management (CCM) landscape, organizations face a critical decision
  • In today's fast-paced world, effective customer communication is not just a business obligation — it's a crucial part of the customer experience
  • The rapid expansion of artificial intelligence (AI) has ushered in an era of unprecedented data collection, processing and utilization. While this has propelled innovation, efficiency and convenience
  • Across the globe, organizations are seeking to better cater to increasingly diverse customer populations. In the United States, for example, the number of non-English speakers has tripled over the las
  • A recent article on Chiefmartec asked an interesting question about automation in marketing: Is automation making things more efficient for the company or the customer? The example they gave is someth