Jeroen Huinink

Jeroen Huinink is Vice President of Product Marketing at Lexmark Enterprise Software. He has global responsibility for the customer communications and electronic signature product lines. With 18+ years of industry experience, he has a deep understanding of the space and currently focuses on helping organizations make the digital transformation. Jeroen holds a master’s degree in computing science from the Radboud University, Nijmegen, the Netherlands, where he also lives with his wife and three teenage boys.
employeesdigital
July 2016
Use Digital Transformation to Empower Employees and Fuel Customer Experience
BY Jeroen Huinink
July 28 2016
Customer expectations are at an all-time high, placing added pressure on organizations everywhere. In turn, organizations have high expectations of their employees—to do their jobs quickly, accurately,...
customerfocus
June 2016
A Focus on the Customer Is Key to Digital Transformation Success
BY Jeroen Huinink
June 14 2016
In today’s 24/7 omni-channel world, consumers routinely have anytime, anywhere access to information about the brands, products, and services they’re interested in. It’s this access that...
start
April 2016
You Had Me at Digital: Start with Customer Communications and E-Signatures
BY Jeroen Huinink
April 27 2016
In today's business environment, everyone's talking about "digital strategy," "digital agility" and “digital transformation," but what does it all mean? You know you need it, but until you understand...
  • health cx
    Navigating Uncertainty
    By John Zimmerer
    Economic pressures, regulatory shifts and evolving consumer expectations are converging to create a complex environment for health insurers. Amid this turbulence, many payers are hesitant to invest in
  • Getting Billing ‘Just Right’
    By Mitch Anderson
    How much do I owe?  How do I pay? Where’s my bill? Are any of your customers asking these questions? If so, it might be time to rethink your utility bills. 
  • marquee
    From a Tick Box to Competitive Advantage
    By Liz Stephen and Mia Papanicolaou
    If there’s one thing we’ve learned after decades in customer communications, it’s this: notifications are never “just notifications.”
  • touchpoint
    Why Every Document Is Now a Touchpoint
    By Gary Gregg
    When I think about how far customer communications have evolved, it’s clear that we’ve entered a new era, one where the regulated document is moving from being an artifact of a transaction
  • resistance
    Turning Resistance into Resilience
    By Angele Taylor
    Resistance to change is a familiar challenge in any transformation initiative, but it becomes especially entrenched in document-heavy environments. These are the systems and workflows that have been b