There’s an old proverb that describes how a foolish builder constructs his house’s foundation on sand. When the rain comes, water rises and winds blow, the house falls with a great crash. However,... View More
If you’re sticking to your in-house print shop production model, the cost impacts may be providing your competitors a significant advantage. In the face of declining print volumes, the fixed costs... View More
Today, more than ever, having an effective mobile strategy is key to effective customer communications. Mobile devices have become a way of life for consumers to get content, read mail and stay in touch... View More
Consider this: Americans will receive more than 24 billion household bills and statements this year and make 15 billion household bill payments. InfoTrends research, including our “State of the Customer... View More
In the last issue of DOCUMENT, we focused on some macro trends in the transactional market in North America based on in-depth surveys we recently conducted with large third-party transactional operations... View More
GMC Software Technology (GMC), the award-winning leader in customer communications management (CCM) announces that it has retained its leadership position in the Gartner Inc. second edition of the Magic... View More
Ricoh Company, Ltd. (Ricoh) today announced that it has acquired PTI® Marketing Technologies™, a premiere SaaS (software-as-a-service) marketing asset management and marketing solutions provider.... View More
After 18 years of measuring corporate reputations around the world, it is safe to say perceptions may not equal reality in an absolute sense, but there is little doubt that, over time, long-held perceptions... View More
Content marketing continues to be a hot topic in the marketing world. While the term can mean many things to many people, we’ll take the word of industry expert and founder of the Content Marketing... View More
In October, I wrote about preparing to switch to digital-first communications. If you are considering digital first, you may be thinking about the implications that it has for both your internal organization... View More
Prinova Inc. a leader in developing and delivering innovative software and services within the Customer Communications Management (CCM) market today announced the appointment of Daron Domino to the position... View More
A new standard for exchanging electronic invoices was released that accelerates the replacement of paper invoices and further enables automated payments at businesses and government agencies. The standard... View More
Customer engagement management (CEM) is the practice of optimizing the lifetime value of customers. CEM is significantly influenced by customer communication practices and has seen rapid growth and adoption... View More
We are just wrapping up studies of transactional printing in North America and Western Europe. I will focus on North America in this article, but many of the macro trends in the market are playing out... View More
Previously, I wrote about the paradigm shift in document management, and judging by the response, I hit a nerve. What I hit on was a small part of the struggle we face to do what is right for our firms,... View More
Since the 2008-09 financial crisis, there has been a boon in business and strategy books that use “reputation” in the headline or summary description to try and appeal to a broader audience... View More
The DOCUMENT Strategy Forum, May 12-14 at the Hyatt Regency, Greenwich, CT, in collaboration with its 2015 Advisory Board, announces they have set the industry standard for defining content strategy.... View More
All organizations have a strategy. It defines their reason for being and what they plan to accomplish in the long term. It is generally divided into five sections: 1. Mission 2. Vision 3. Values 4. Objectives... View More
We have all been there. The current content management system (CMS) doesn’t seem to be doing the job anymore. People are unhappy, and there doesn’t seem to be any further productivity to be... View More
Systemware Inc., a leading enterprise content management (ECM) company, today announced the release of Content Integrator Version 4.14. It includes enhancements to Systemware’s Content Navigator,... View More
