2019-07-31

Part 3: Conversation with OpenText - How to Advance AI & Content Analytics in the Enterprise

In this final installment, DOCUMENT Strategy Editor Allison Lloyd continues her discussion with Guy Hellier, VP of Product Management, Customer Experience Management (CEM) at OpenText, from DSF '19 in Anaheim, CA on how companies can pragmatically approach artificial intelligence (AI) and machine learning technologies to better understand and use our content for more contextualized customer experiences. For more information about OpenText, visit www.opentext.com/exstream16.
  • In today’s complex and highly regulated customer communications management (CCM) landscape, organizations face a critical decision
  • In today's fast-paced world, effective customer communication is not just a business obligation — it's a crucial part of the customer experience
  • The rapid expansion of artificial intelligence (AI) has ushered in an era of unprecedented data collection, processing and utilization. While this has propelled innovation, efficiency and convenience
  • Across the globe, organizations are seeking to better cater to increasingly diverse customer populations. In the United States, for example, the number of non-English speakers has tripled over the las
  • A recent article on Chiefmartec asked an interesting question about automation in marketing: Is automation making things more efficient for the company or the customer? The example they gave is someth